Erica Kayser

With a 91% close rate and a reputation as a trusted advisor to boutique design firms nationwide, Erica transforms the way interior designers price and present numbers to potential clients. From Palm Beach to San Francisco, she has guided pricing strategy for interior designers across the country while simultaneously running her own multi-seven-figure design firm. Both seasoned and emerging designers call Erica when pricing feels like guesswork, proposals stall, and sales aren’t their thing. What sets her apart: she holds both a business degree and a design degree — and brings both lenses to every conversation about money. 

As the Founder and Creative Director of Eralyn Interiors, a multi–seven-figure design firm headquartered in Palm Beach County, Erica Kayser brings the credibility of a practitioner, not a theorist. She brings real-world experience from running high-end projects nationwide into every pricing framework she teaches. Over the years she has built a portfolio that ranges from equestrian estates in horse country to ocean front mansions in Palm Beach County. Known for her sophisticated yet approachable style, Erica has built a reputation as one of the South’s most sought-after designers. As an active member of ASID, Erica is deeply engaged with the design community. She is recognized for her insight on strategic pricing and highly converting proposals. Over the years her work has been featured in Architectural Digest, Elle Decor, and Apartment Therapy. When she isn’t leading her team as Creative Director on clients’ dream homes or guiding designers as The Designer’s Pricing Advisor, Erica is embracing a busy season of life filled with wedding planning and honeymoon dreaming. A natural hostess, she loves opening Safari House, her home in Wellington’s horse country, to friends and family for evenings of good food, laughter, and connection. Whether entertaining a crowd or enjoying quiet time at home, Erica believes the best moments, like the best designs, are created with equal parts intention and joy.